If my LinkedIn Learner Lounge isn’t enough for you(!), follow the smartypants below for plenty more insights about how best to use LinkedIn.
Many of the following are part of the Espresso+ community, as indicated by 
after their name.
Each person can help you professionally with some aspect of your LinkedIn presence.
- 🇬🇧 Gus Bhandal
- 🇬🇧 Louise Brogan
- 🇬🇧 Sarah Burgess
- 🇬🇧 Nigel Cliffe
- 🇬🇧 Melanie Goodman
- 🇬🇧 Keith Grover
- 🇬🇧 Niraj Kapur
- 🇬🇧 Beth Kirk
- 🇬🇧 Mac Laubscher
- 🇬🇧 Ashley Leeds
- 🇬🇧 Ella Orr
- 🇬🇧 Sam Rathling
- 🇬🇧 Tony Restell
- 🇬🇧 Laura Taylor
- 🇬🇧 Lea Turner
- 🇺🇸 Liam Darmody
- 🇺🇸 Beth Granger
- 🇺🇸 Judi Hays
- 🇺🇸 Viveca Hess
- 🇺🇸 Kenneth Lang
- 🇺🇸 Sandra Long
- 🇺🇸 Bill McCormick
- 🇺🇸 Brenda Meller
- 🇺🇸 Nancy Myrland
- 🇺🇸 Angela Pitter
- 🇺🇸 Crystal Thies
- 🇺🇸 Kevin D Turner
- 🇺🇸 Gillian Whitney
- 🇺🇸 AJ Wilcox
- 🇺🇸 Mary Wu
- 🇺🇸 Jeff Young
- 🇦🇺 Anna McAfee
- 🇦🇺 Jo Saunders
- 🇦🇺 Karen Tisdell
- 🇦🇺 Michelle J Raymond
- 🇦🇺 Wanita Zoghby-Fourie
- 🇧🇪 Mic Adam
- 🇧🇪 Tiina Jarvet
- 🇨🇦 Bruce Johnston
- 🇩🇰 Tonny Mikkelsen
- 🇩🇪 Kathrin Wischnath
- 🇮🇱 Eli Igra Serfaty
- 🇮🇹 Leonardo Bellini
- 🇳🇱 Richard van der Blom
- 🇳🇱 Marjolijn Cohen
- 🇳🇱 Guy Strijbosch
- 🇳🇿 Lynnaire Johnston
🇬🇧 Gus Bhandal.
- Espresso+ founder member
Gus is a social media trainer, content creator and marketing strategist. He’s also a part of the Mission Control team that runs the UpLift Live conference (the UK’s original event dedicated to LinkedIn best practice).
An all-round nice guy with a distinctive personal brand and good taste in sports entertainment.
🇬🇧 Louise Brogan.
Louise is a LinkedIn marketer specialising in professional services, and spoke at UpLift Live 24.
She runs her own podcast, LinkedIn with Louise and has her own YouTube channel.
🇬🇧 Sarah Burgess.
- Espresso+ founder member
Sarah is a career & LinkedIn coach and is a regular on LinkedIn Live video.
She kindly interviewed me in February 2022, just after I’d launched the Espresso+ community. Watch our chat
🇬🇧 Nigel Cliffe.
- Espresso+ founder member
Nigel is based in West Yorkshire and is a well-respected LinkedIn trainer in the UK. He spoke at UpLift Live 24 and compèred the Q&A session at UpLift Live 25.
His linkedintraining.co.uk site is well worth a visit for the helpful set of tips in his video catalogue.
🇬🇧 Melanie Goodman.
- Espresso+ member
Melanie is a former lawyer based between the UK and Switzerland.
Check out her Encyclopedia of LinkedIn Hashtags 2022.
Also, see her excellent free tool, the LinkedIn Profile Photo Frame Generator.
You can see an example of the output in this Espresso+ post.
🇬🇧 Keith Grover.
- Espresso+ member
As well as being a copywriter for more than 30 years, Keith offers LinkedIn training and clinics for business owners and teams.
🇬🇧 Niraj Kapur.
- Espresso+ member
Niraj was a LinkedIn Top Voice in Sales and has extensive experience in helping people sell ethically and organically online as a LinkedIn business coach.
As well as being a rock drummer(!), he’s written a couple of books, including Everybody Works In Sales. A true gent and a speaker at UpLift Live 25.
🇬🇧 Beth Kirk.
- Espresso+ member
Beth has nearly 20 years of corporate experience in sales & marketing and support clients with social media content strategies, and specialises in LinkedIn 1-to-1 and group training.
🇬🇧 Mac Laubscher.
- Espresso+ founder member
- LinkedIn Sales Navigator
Mac offers 1-to-1 coaching, group programmes and a 12-week LinkedIn masterclass.
🇬🇧 Ashley Leeds.
- Espresso+ founder member
Ashley is known as the 15-minute guy and encourages people to attract more clients by spending only 15 minutes per day on LinkedIn.
He keeps the 15-minute vibe going with a regular LinkedIn Live video series that goes “behind the profile” with his guests.
🇬🇧 Ella Orr.
- Espresso+ founder member
Ella is a personal branding and social media marketing consultant and speaker, with a special interest in regulated industries such as finance and law.
She’s able to help with LinkedIn, Instagram and TikTok.
A former teacher and a trusted friend 💜
🇬🇧 Sam Rathling.
Sam is a LinkedIn lead generation specialist who helps large corporate customers. She spoke at UpLift Live 25.
She wrote Linked Inbound: 8 Social Selling Strategies to Generate Leads on LinkedIn in 2019 and gave me a kind mention in it.
🇬🇧 Tony Restell.
- Espresso+ member
Tony is an expert social media marketer who runs Social Hire, which helps businesses with social selling and lead generation. He’s a speaker at UpLift Live 26.
🇬🇧 Laura Taylor.
- Espresso+ founder member
Laura is a social media strategist who offers LinkedIn audit power hours and profile rewrites.
🇬🇧 Lea Turner.
Lea has a massive following built on her distinctive brand and willingness to share personal content and opinions.
Despite having 150K+ followers, Lea is approachable and down to earth. One of the few big names of LinkedIn who’s actually worth following.
Check out this LinkedIn Live replay featuring my chat with Lea, along with Bobby Umar and Andy Foote.
🇺🇸 Liam Darmody.
Liam is a LinkedIn brand strategist who worked for fast-growing companies for almost 20 years before going independent to help people build a brand on LinkedIn.
🇺🇸 Beth Granger.
- Espresso+ founder member
Beth is a highly respected and experienced LinkedIn consultant, and is always happy to share what she learns with other LinkedIn trainers around the world.
She’s one of a small number of people to have been invited to beta-test the LinkedIn audio feature, and was one of the first Espresso+ members in the United States.
🇺🇸 Judi Hays.
- Espresso+ founder member
Judi is a LinkedIn consultant, Forbes contributor and has written a book called Elevate, Expand, Engage (click for Amazon US page).
🇺🇸 Viveca Hess.
- Espresso+ founder member
Viveca specialises in helping lawyers to build their personal brand on LinkedIn. She’s also host of the Social Lawyer podcast.
🇺🇸 Kenneth Lang.
- Espresso+ founder member
Ken is one of the 2022 Top Job Search Experts to Follow on LinkedIn, and is a dedicated anti-automation advocate who wants LinkedIn to be a more human space.
🇺🇸 Sandra Long.
Sandra works on corporate LinkedIn rebranding and training as well as on B2B social selling.
She’s the author of LinkedIn for Personal Branding and Supercharge (click for Amazon US pages).
🇺🇸 Bill McCormick.
- Espresso+ member
Bill is a LinkedIn trainer who focuses on helping sales teams leverage LinkedIn like humans!
🇺🇸 Brenda Meller.
- Espresso+ member
Brenda is one of my favourite LinkedIn specialists in the US, and a speaker at UpLift Live 26.
She’s a regular creator of LinkedIn Live videos and an expert in LinkedIn company pages.
Her book is called Social Media Pie.
Social Media Pie review on Amazon.
⭐️⭐️⭐️⭐️⭐️
Get the whole LinkedIn pie
I’ve been following Brenda’s LinkedIn tips for the past few years. I knew that when she produced a book, it would be a comprehensive look at how to build a LinkedIn profile and define a strategy for success on the world’s number one business networking platform. She’s achieved that with Social Media Pie.
Having published a business book myself, I know how much of an effort it is to create a piece of authority content like this. Well done, Brenda!
PS. Save me a slice of apple and cherry pie for when we eventually meet! 🍏🍒🥧
🇺🇸 Nancy Myrland.
- Espresso+ member
Nancy is a LinkedIn coach for lawyers, and a legal marketing and social media consultant.
🇺🇸 Angela Pitter.
- Espresso+ member
Angela is a digital marketing advisor and strategist, and a LinkedIn trainer and coach. She has a specialism in helping non-profits on LinkedIn.
See nonprofit.linkedin.com for more info and contact Angela if you have questions!
🇺🇸 Crystal Thies.
Crystal is known as the LinkedIn Ninja 🥋 and specialises in LinkedIn lead generation consulting and training.
🇺🇸 Kevin D Turner.
- Espresso+ member
More than just a LinkedIn expert, Kevin is a brand strategist and writer who always contributes thoughtful and helpful posts and comments on LinkedIn.
A truly smart thinker and all-round good guy, and a speaker at UpLift Live 24.
🇺🇸 Gillian Whitney.
- Espresso+ founder member
Gillian is an expert at book production and produces wonderfully helpful content that makes the process “easy peasy”.
She’s a former technical writer and self-confessed Google Goddess with extensive knowledge on how to make LinkedIn content accessible, including testing just about every video-captioning tool available.
An absolute must-follow on LinkedIn and quite simply one of my favourite people, plus a speaker at UpLift Live 24.
🇺🇸 AJ Wilcox.
AJ is the world’s leading authority on LinkedIn ads, and delivered an outstanding Expert Q&A session to the Espresso+ community in August 2023.
He runs The LinkedIn Ads Show podcast and also a paid community dedicated to LinkedIn ads, called LinkedIn Ads Fanatics. He spoke at UpLift Live 25.
🇺🇸 Mary Wu.
- Espresso+ member
Mary is a LinkedIn Whisperer who works with clients and students through her classes, group programme and 1:1 training, to share LinkedIn best practices and changes.
Her passion project is helping teens and young adults get started on LinkedIn, so the valuable connections they are creating early in their schooling and careers can continue on “LinkedIn for Life”.
🇺🇸 Jeff Young.
Jeff’s in the running for nicest guy on LinkedIn. He calls himself the LinkedIn Guru and really lives up to that reputation.
Unlike other LinkedIn experts, Jeff isn’t on LinkedIn to sell anything, as he’s already retired. He’s a great source of knowledge and wisdom about the platform. Namaste, buddy!
🇦🇺 Anna McAfee.
Anna is a LinkedIn coach, LinkedIn Learning instructor and was the founder of the popular LinkedIn Local movement.
🇦🇺 Jo Saunders.
Jo has a distinctive look (love the changing hair colours!) and a fun presence on LinkedIn.
She’s a regular video creator on LinkedIn and also runs a YouTube channel: @josaunders
🇦🇺 Karen Tisdell.
- Espresso+ founder member
Karen is one of my favourite LinkedIn specialists in Australia. Her posts and comments are always helpful, and she’s been an avid supporter of mine for a long time.
A class act who’s well worth listening to.
🇦🇺 Michelle J Raymond.
- LinkedIn company pages
- LinkedIn Sales Navigator
Michelle is the only LinkedIn expert I know who specialises in company pages, and she spoke on the topic at UpLift Live 25.
Check out her best practice tips through her B2B Growth Co page.
Michelle has co-authored a book called Business Gold with Lynnaire Johnston, all about LinkedIn company pages.
🇦🇺 Wanita Zoghby-Fourie.
- LinkedIn ads
Wanita is an expert in teaching several social platforms and, like me, is an avid fan of testing and experimenting to understand how those platforms work.
Knowledgeable, helpful, and lovely.
🇧🇪 Mic Adam.
- Espresso+ member
- LinkedIn Sales Navigator
- LinkedIn Recruiter
- LinkedIn ads
Mic is based in Belgium and specialises in employee advocacy, social selling and recruitment. He’s also a certified LinkedIn ads expert.
His content is always helpful and well researched. Follow him! He was a speaker at UpLift Live 26.
🇧🇪 Tiina Jarvet.
- LinkedIn Recruiter
Unlike the other LinkedIn specialists on the list, Tiina is a career strategy consultant.
However, she’s highly experienced on LinkedIn and has a particular interest in helping people to use LinkedIn Recruiter. Only power users in recruitment will need to use this top-tier LinkedIn package.
Tiina is Estonian and speaks 9 languages! Check her out.
🇨🇦 Bruce Johnston.
Bruce is a LinkedIn trainer and consultant who has built his reputation through longform content in the shape of LinkedIn articles and newsletters.
🇩🇰 Tonny Mikkelsen.
- Espresso+ member
- LinkedIn Recruiter
- LinkedIn Sales Navigator
Tonny covers all elements of social selling and helps people search LinkedIn effectively.
A top pick if you need a LinkedIn expert in Denmark.
🇩🇪 Kathrin Wischnath.
- Espresso+ member
Kathrin specialises in LinkedIn profile optimisation and content creation training.
🇮🇱 Eli Igra Serfaty.
- Espresso+ founder member
As well as being a LinkedIn consultant, Eli is an investment analyst and specialist in venture capital and startups.
🇮🇹 Leonardo Bellini.
- Espresso+ founder member
Leo specialises in lead generation for B2B sales teams and also offers LinkedIn training and consulting.
🇳🇱 Richard van der Blom.
- LinkedIn Sales Navigator
Richard is known for in-depth experiments on LinkedIn and meaty reports that dig into the fine workings of the LinkedIn algorithm.
For example, see his LinkedIn Algorithm Research October 2021 report.
Nerds who want to get a competitive advantage on LinkedIn would do well to follow Richard’s posts and to hire him for help with social selling. He spoke at UpLift Live 24.
🇳🇱 Marjolijn Cohen.
- Espresso+ member
Marjolijn is a social media strategist, trainer, author and speaker.
🇳🇱 Guy Strijbosch.
- LinkedIn Sales Navigator
Guy (pronounced to rhyme with bee) is a social selling expert who helps clients with personal branding, sales training and more.
He was a speaker at UpLift Live 26.
🇳🇿 Lynnaire Johnston.
Lynnaire is the first person in New Zealand to have read my first book, Content DNA. And I was one of the first people in the UK to read her excellent book, Link∙Ability, which covers strategies for using LinkedIn well (Amazon review below).
She’s lovely and well worth a follow. Don’t miss her excellent article 77 Tips for Getting a Head Start with your LinkedIn in 2021 – it’s packed with valuable insight.
Lynnaire has co-authored a book called Business Gold with Michelle J Raymond. It’s all about LinkedIn company pages.
Link∙Ability review on Amazon.
⭐️⭐️⭐️⭐️⭐️
Excellent LinkedIn primer for businesspeople
Lynnaire has written a clear business guide that shows the value of being on LinkedIn.
I’m sure that the content will help lots of people looking to get cracking on a business platform that has more than 700 million members but that still has great potential for organic content reach. Nice work, Lynnaire!
Let’s wrap up.
I do know more LinkedIn specialists than this but I’m not going to try to list them all. Any such list could never be exhaustive.
If I’ve left out someone amazing, please let me know so that I can include them here. But please don’t nominate yourself: that’s not what cool people do.
