This page includes external resources of my blog posts, interviews and other written content.
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External blogs and guest posts
- Mark Schaefer: Find the branding hook that others sing back to you
- Andrew and Pete: How to search LinkedIn the smart way
- Social Media Examiner: How to improve your LinkedIn engagement
- Go With The Pro: Business blogging
- Henderson Loggie: VAT: What you need to know when running a small business
- Certitec: A day in the life of a delegate
- CMA: Be less boring
- Rev: 7 ways to get more LinkedIn engagement
- SfEP: 10 tips for handling your first proofreading job
- SfEP: Writing out web addresses
- SfEP: New features in the SfEP Directory
- SfEP: Windows options for Mac users
- SfEP: Wise owls: freelance business goals for 2018
- SfEP: Upgrading SfEP membership
- The Proofreader’s Parlour: Working with two screens
- Digital 2016: The big write-up
- PCN: Technical writing primer
- The Mighty Marketer: 4 steps to freelance success on LinkedIn
- The Mighty Marketer: 5 ways to get high-paying freelance clients through LinkedIn
- Read Valuable Content: 9 relentlessly helpful content marketing tips from copywriter John Espirian
- Read The Freelancer’s Year: Meet John Espirian: freelance technical copywriter and LinkedIn go-to man
- Read Haris Halkic: How to build your career as a freelance technical copywriter
- Read BlogProfits: Blogging growth
- Read eSense magazine: Fewer words, more graphics (see page 9)
- Read Media Shower: Technical writing interview
- Read PCN: Spotlight interview
- Read Penning and Planning: Small Business Showcase
- Watch Chloe Forbes-Kindlen: Why technical writing matters to your business
- Watch Madalyn Sklar: Twitter advanced search
One of my proudest moments: I was a case study in KNOWN by Mark Schaefer.
My case study features on pages 205–209, and you can read a little about this here: Measuring the “soft stuff” like thought leadership.
I wrote a chapter commentary (see chapter 11 – Generalisations) for the ISTC’s republication of this seminal book on technical writing. The book was first published in 1948, and the republication coincided with the ISTC’s 70th anniversary.
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Who wrote this?
John Espirian – the relentlessly helpful technical copywriter
I write B2B web content, blogs, user guides and case studies – all aimed at explaining how your products, services and processes work. I also offer LinkedIn profile critiquing and rewriting.
Who cares about the Premier League anyway? The Champions League could yet be ours again #LFC 🔴⚽️