LinkedIn stats breakdown

The relentlessly helpful® blog by John Espirian

9 January 2024
LinkedIn stats breakdown

There’s a lot of talk about how our reach or visibility on LinkedIn has changed over recent times. Here’s an analysis of my own stats.

Introduction.

I’ve shared plenty of my own data in the past but now that we have a space where I can go into more detail for Espresso+ members, I feel much happier putting all of the detail here.

Nothing you see below is a substitute for gathering your own data based on your content and your audience. I don’t have a magic button for that, sorry!

I hope this information gives you some idea about how you can look for insight on your own LinkedIn data.

Average post stats by year.

The rest of this post is only for Espresso+ Members.

Espresso

Members Only

This content is restricted to Espresso+ Members. Join now to read on

Join yearly to get 12 months for the price of 10 – or join monthly.

Be part of Espresso+

The community for freelancers & small business owners.

119 recommendations
for John

John Espirian

I’m the relentlessly helpful®️ LinkedIn nerd and author of Content DNA

I teach business owners how to be noticed, remembered and preferred.

Espresso+ is a safe space to learn how to ethically promote your business online and get better results on LinkedIn.

Follow me on
LinkedIn

Share on
social media