LinkedIn membership numbers

The relentlessly helpful blog

30 January 2024

How many members does LinkedIn have?

On 30 January 2024, LinkedIn had more than 1 billion members.

Source: Microsoft Fiscal Year 2024 Q2 Earnings Conference Call

(See also LinkedIn Pressroom)

Here are the LinkedIn member stats I’ve tracked. Some extra detail about the announcements (such as growth and revenue) are accessible via the links on the numbers in the table.

Date Members
02 Aug 2012 174M
01 Aug 2013 238M
31 Jul 2014 313M
31 Jul 2015 380M
28 Apr 2016 433M
31 Aug 2016 450M
27 Oct 2016 467M
25 Apr 2017 500M
09 Aug 2018 575M
31 Jan 2019 610M
06 Aug 2019 645M
29 Oct 2019 660M
31 Jan 2020 675M
30 Apr 2020 690M
04 Aug 2020 706M
27 Oct 2020 722M
26 Jan 2021 738M
27 Apr 2021 756M
28 Jul 2021 774M
26 Oct 2021 800M
25 Jan 2022 810M
26 Apr 2022 830M
26 Jul 2022 850M
25 Oct 2022 875M
24 Jan 2023 900M
25 Apr 2023 930M
25 Jul 2023 950M
24 Oct 2023 985M
30 Jan 2024 1B+

Updated stats are announced with each Microsoft quarterly earnings call. The next update should be on 23 April 2024.

Here’s a graph of the above table from 600M members upwards (January 2019 to now).

LinkedIn membership numbers for January 2024

I’ll keep this page up to date but you can always see the current official figures via the LinkedIn Pressroom.

How many active LinkedIn users are in Europe?

Between 31 July 2022 and 31 December 2022, LinkedIn had a monthly average of 41,861,416 logged-in users in the EU (this does not include the UK).

The number of EU-based LinkedIn accounts during this period was ~113 million. This means that:

Approximately 37% of LinkedIn users in the EU logged in to the platform in the second half of 2022.

Additionally, there were 122,054,946 LinkedIn site visits from EU-based users who were in a logged-out state.

Source: LinkedIn Help

Top 5 countries on LinkedIn by accounts.

On 30 January 2024, the top 5 countries of LinkedIn members (not active users) were:

🇺🇸 214M+ in USA
🇮🇳 120M+ in India
🇧🇷 71M+ in Brazil
🇬🇧 38M+ in the UK
🇫🇷 29M+ in the France

Why these numbers matter.

LinkedIn is still a great place to reach your audience without having to pay for ads.

But that free organic reach is unlikely to last forever.

To buffer yourself from the potential future issues with organic reach for your content, it’s a good idea to build your audience now.

Since the start of 2017, I’ve been doing this by getting involved in as many public and private conversations on LinkedIn as I can. This is what helps people remember and care about me and my work.

The best thing to do to defeat the algorithms is to get people to care about you. When they do, it doesn’t matter what the algorithms do – you’ll always be someone people seek and find.

More stats from LinkedIn.

   

Be part of Espresso+

The community for freelancers & small business owners.

114 recommendations
for John

John Espirian

I’m the relentlessly helpful®️ LinkedIn nerd and author of Content DNA

I teach business owners how to be noticed, remembered and preferred.

Espresso+ is a safe space to learn how to ethically promote your business online and get better results on LinkedIn.

Follow me on
LinkedIn

Share on
social media