Content DNA – Chapter 31 – The Content DNA interviews

The relentlessly helpful blog

20 April 2020

Content DNA

The right content builds trust in your business, and businesses live and die on trust.

Sonja Jefferson

Get to the point

There are too many goodies here to pick out just one. Spend some time soaking up the wisdom shared by these business owners, each of whom has carved a successful niche in their industry.

Before we wrap up, here are some insights from the interviews I carried out during the researching of this book.

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John Espirian

I’m the relentlessly helpful®️ LinkedIn nerd and author of Content DNA

I teach business owners how to be noticed, remembered and preferred.

Espresso+ is a safe space to learn how to ethically promote your business online and get better results on LinkedIn.

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