Content DNA – Chapter 20 – Referrals: the value of your network

The relentlessly helpful blog

22 April 2020

Content DNA

Alone, we can do so little. Together, we can do so much.

Helen Keller

Get to the point

An engaged audience has the power to get your content in front of people who will buy from you. Connect with those in the “contributor” category and your content will have the best chance of being seen far and wide.

The most important people in your network will:

  • Engage with your content, helping you get more visibility.
  • Refer you to clients, helping you get more work.
  • Buy from you, helping you keep a roof over your head.
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John Espirian

I’m the relentlessly helpful®️ LinkedIn nerd and author of Content DNA

I teach business owners how to be noticed, remembered and preferred.

Espresso+ is a safe space to learn how to ethically promote your business online and get better results on LinkedIn.

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