Content DNA – Chapter 12 – Social media bad practice

The relentlessly helpful® blog by John Espirian

22 April 2020
Content DNA

Don’t ever try to sell me on anything. Give me ALL the information and I’ll make my own decisions.

Kanye West

Get to the point

Shape your personal brand in a way that doesn’t annoy people. Don’t engage in social media behaviour that would put you off if you were the consumer.

There’s no rulebook for social media. It’s a bit like the digital Wild West. People can get away with just about anything. Or at least that’s how it can seem at times.

This chapter covers some of my biggest bugbears on social media. Please remember that I’m no sheriff and this isn’t the law. That’s probably for the best, as I’d surely be a nightmare if I had any real power.

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John Espirian

I’m the relentlessly helpful®️ LinkedIn nerd and author of Content DNA

I teach business owners how to be noticed, remembered and preferred.

Espresso+ is a safe space to learn how to ethically promote your business online and get better results on LinkedIn.

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