Want to make your event or conference a success?
Organise an official write-up and give your attendees a long-term record of proceedings. This is also perfect for those who don’t get the chance to attend or make notes.
Invite me to your event and I’ll take all the notes to create the write-up.
The final product will consist of written content mixed with tweets and photos of the event.
Chris Brogan
CEO
Owner Media Group
If you're running an event, John Espirian does AMAZING event coverage.
This can lead to spectacular results. At CMA Live 18, my tweets generated more than 70,000 impressions on Twitter – more than anyone else at the conference:
Fair to say my #cmalive18 tweets did OK.
Loved this comment @chrismarr101: "Everyone needs a John at their conference."
Minimum bribery needed for that one 😀
If you're running an event or conference and need coverage, give me a shout 👍🏻 pic.twitter.com/5WxqsmnZGS
— John Espirian (@espirian) June 7, 2018
- What are the benefits of an event write-up?
- Event write-up examples
- Do you have any advice for how to cover events well?
- Will you tweet on our behalf?
- How much does an event write-up cost?
What are the benefits of an event write-up?
- Key speakers are captured onstage
- Good-quality photos of each session
- Interesting facts, figures and quotes shared on social media
- Helps to promote future events
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Event write-up examples
Here are some samples of events I’ve covered:
Watertight Marketing 2018
~3300 words
CMA Live 18
~8200 words
You Are The Media 2018
~3500 words
CMA Live 17
~6100 words
Certitec Illustrator training 2017
~1700 words
FM Inspired Oct 2017
~2000 words
CMO Inspired Oct 2017
~1000 words
Digital 2016
~4300 words
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Do you have any advice for how to cover events well?
Yes, loads. Check out my top tips here:
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Will you tweet on our behalf?
Nicola Crawford
Marketing PA
Content Marketing Academy
John is the go to guy for all things Twitter.
He is a Twitter genius and a Twitter god at events.
He smashed it at CMA Live 18. Not only is he quick but his tweets capture events perfectly.
To publish tweets on your behalf, I’ll ask for access to your official Twitter account for the duration of the event. Your social media manager will be able to grant me this access.
Tweets are a great way to capture some of the buzz and excitement around your event, and to share some of the insights from your speakers.
Here are just a few examples:
The average person unlocks their phone 110 times per day.
– Martyn Baker, Twitter #Digital2016 pic.twitter.com/DpCQlfPP4L
— John Espirian (@espirian) June 7, 2016
Congratulations to @InfluxRecruit for their special achievement award at #CMALive17. Well deserved – a great bunch 🏆 pic.twitter.com/vCnk2Eo9MC
— John Espirian (@espirian) June 8, 2017
Develop a simple business plan.
– Phil Doye #Digital2016 pic.twitter.com/dRbxFsysjT
— John Espirian (@espirian) June 7, 2016
Well done to @PeteMatthew of Meaningful Money for winning the outstanding achievement award at #CMALive18
A true gent and highly deserving of this award!
Here Pete is with @chrismarr101 (right). pic.twitter.com/yNAq37mfkr
— John Espirian (@espirian) June 6, 2018
If you’d prefer not to share updates on social media, I can still capture photos and videos of the day and embed these into the post.
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How much does an event write-up cost?
A 1-day event usually costs 2 days of my time (see day rates) plus expenses.
Get in touch to let me know about your event and I’ll give you a quote.