Blog

Stick around if you want:

✅ Writing and editing tips
✅ How-to content
✅ Social media tactics
✅ Content marketing advice

Look elsewhere if you want:

❌ Fluff and nonsense
❌ Popups and sales pitches
❌ Boring, grey walls of text
❌ Spam and other soul-destroying things

Search site


Podcasts for editors

Podcasts for editors

One of my favourite ways to keep up to date with what other freelance editorial pros are doing is to listen to their podcasts. This is one of many strands in my continuing professional development, and is something I can do when I’m not at my desk. If you’ve never made a roast dinner while learning about how to deal with freelance writing clients, you haven’t lived!

So, which podcasts are on my must-listen list? Let’s take a look.

Read more

MicroMacTips part 5

In this post, John Espirian shares 5 more tips for being a better Mac user.

MicroMacTips part 5

1. Navigate using the hidden window title menu

Ctrl-click the title of a window in the Finder and you’ll see all the folders that lead to that window. Click any folder in the list to jump to it quickly. If you’ve got 19 seconds to spare(!), this video will show you how to do it:

Read more

10 tips for handling your first proofreading job

In this guest post for the Society for Editors and Proofreaders (SfEP), John Espirian sets out 10 tips to help new proofreaders take on their first proofreading job.

10 tips for new proofreaders

As well as upholding editorial standards, the SfEP does a lot to support its members, particularly those new to copy-editing and proofreading. As a director of the Society, I thought I’d pull together a lot of the good advice shared by our experienced members and place it into this blog. So, here’s a video and a written set of tips for newbie proofreaders taking on their first proofreading job:

Read more

Digital 2016 – the big write-up

Digital 2016

Digital 2016

On the 6th and 7th of June 2016, I attended Digital 2016 – a free conference organised by Innovation Point, which took place at the 5-star Celtic Manor Resort in Newport, South Wales.

This event offered a chance to meet some of the brightest digital talents in the local area and beyond, and to listen to a host of influential speakers from some of the biggest organisations in the world. With sessions hosted by BBC Click presenter Lara Lewington, Digital 2016 had been pencilled in to my calendar for months.

Here’s a bumper write-up of the sessions I attended over the 2 days. Ready? Let’s go.

Read more

MicroMacTips part 4

Ready for 5 more quick Mac tips? John Espirian continues the #MicroMacTips series with some more useful nuggets of information.

MicroMacTips part 4

1. Check which typefaces are in use on a website

If you browse the web with Google Chrome, it’s easy to check which typefaces are in use on any website you visit. Just check out my super-quick video:

Read more

The rise of video in promoting editorial services

In this post, John Espirian looks at the increasing use of video to promote the services of editorial professionals.

The rise of video

As a freelance technical writer, I spend most of my time writing and editing content for my clients. No surprise there. But my specialty – care and repair for words – scarcely seems to be enough these days. Audiences no longer want to read walls of text (actually, they never did want that), and instead prefer more visual forms of communication.

And we’re not just talking about using pretty stock images or adding fancy infographics. No, no. Writers, editors and proofreaders are now starting to communicate with their audience via video. I already have some experience in the field, as I started dabbling with screencasting way back in 2012. I don’t think many other editorial professionals were particularly interested at the time, even though platforms for sharing video (e.g. YouTube and Vimeo) were already well established.

Read more

Introduction to screencasts

In this post, John Espirian provides an introduction to the process of screencasting and to the tools used for the job.

ScreenFlow

As a freelance technical writer, I sometimes create short videos to help my clients’ audience understand how a service works. These ‘screencasts’ appeal to the growing proportion of users who are turned off by traditional written materials.

Read more